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Engage

collage of various women celebrities

Making The Most Of Star Power: How To Choose The Right Celebrity For Your Brand and Campaigns

18/12/2024·

white EV car charging

Marketing Electric Vehicles: Strategies To Drive Growth And Overcome Challenges

25/11/2024·

The Critical Role of Intellectual Property Due Diligence in Fintech M&A Deals

21/10/2024·

Adapting Marketing Strategies to Capitalise on Increased Sales During the Winter Holiday Season

12/09/2024·

Board showing AI symbols

AI Brings Opportunities and Threats for Today’s Business Graduates

06/08/2024·

phone screen showing various social media apps

User-Generated Content: How To Increase Brand Authenticity And Drive Sales

29/03/2024·

Man in grey t-shirt smiling to woman on counter

Personalised Loyalty Rewards: How To Use This Marketing Strategy to Keep Your Customers Happy

29/02/2024·

two men over a computer

Protecting Your Business From Marketing Scams

09/01/2024·

Navigating Intellectual Property Strategies in an Era of Global Uncertainty

10/12/2023·

woman teaching in front of big classroom

What Does it Take to Become an Effective Marketing Teacher?

04/10/2023·

marketing graphs laid out on a table

Spotlight on Ephemeral Content: Innovating Beauty Marketing for Gen Z

23/08/2023·

The colosseum in Rome and design for new structure next to it

The New Tourism: Lessons from Italy

18/07/2023·

man in anguish holding his face with his hands

Illegitimate tasks, workplace embitterment and work-related rumination after work: Are exhausted employees at higher risk?

30/06/2023·

man and woman shaking hands

Partner Marketing: Building Trust for Successful Collaborations

30/06/2023·

hand holding different cryptocurrencies

The World of Crypto: Risks and Opportunities for Banks and Citizens

15/05/2023·

group of young people raising their hands

The Power of Youth: Re-shaping Politics through e-Activism during Crises

18/04/2023·

woman doctor checking on woman patient

Gender Gap, Diversity and Inclusion: The Case of Doctors Without Borders

28/03/2023·

images showing Salvini, Berlusconi, and Meloni celebrating their victory

Political Marketing and Social media: The Case of Italy

20/02/2023·

Branding Management: The Risk of Genericization

12/01/2023·

Set of computers with images depicting different forms of information in the background

Confidential Business Information – Considerations and Strategies

21/10/2022·

image showing green world

Sustainability and Corporate Social Responsibility: A New Report by the Rome Business School

14/10/2022·

Electric cars will continue to dominate the market

Advancing Past Combustion To The Auto Marketing Future

23/09/2022·

The Economic and Business of Design and the Need to include Design Rights in the IP Box Scheme

06/09/2022·

Workplace embitterment affects employees and employer alike

A Daily Diary Study on Workplace Embitterment: The Role of Illegitimate Tasks and their Impact on Counterproductive Work Behaviour and Affective Rumination

27/07/2022·

Hand holding a phone with Facebook app open against the background of the EU flag

Harmonizing the Transparency of Political Advertising in the EU: A Business Perspective

13/07/2022·

marketing strategy

Understanding And Mastering The Time Value Of Marketing

16/06/2022·

Successful Strategies for Marketing to Seniors

16/05/2022·

New And Effective Ways To Market Green Energy

06/05/2022·

Real Estate Marketing: Tech Trends To Look Out For

18/04/2022·

Marketing Sport And Leisure In The New Normal

29/03/2022·

Αn Ιntegrated Αpproach to Μanaging a Company’s Customer Capital

09/11/2021·

Automotive Marketing Strategies To Drive More Sales

02/11/2021·

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Nicosia Campus

25 Zannettos Str., Ayios Andreas, 1100 Nicosia
+357 22778475
info@cim.ac.cy
Viber: +35797882594
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Limassol Campus

7 Stelios Kyriakides Str, 3080 Limassol
+357 25343556
limassol@cim.ac.cy
Viber: +35797882243
What's app: +35797882243

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