News & Announcements
Latest News & Announcements
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- Blog ·
Tariffs, Commercial Law, and Consumer Protection: Lessons from the Auto Industry of the 1930s and 1980s
Tariffs are back in the news, changing the way we live and see international trade. What can history teach us about tariffs? Ioannis Sidiropoulos, Lecturer in Commercial Law and Consumer Protection at CIM-Cyprus Business School shares lessons we can learn from the past as we navigate a future that's uncharted. Let us know what you think!
- Blog ·
Making The Most Of Star Power: How To Choose The Right Celebrity For Your Brand and Campaigns
In a time of influencer culture, is it not outdated to hire an A-lister to help you market your products? In our December post, Chrissy Jones discusses this very question. Read on and let us know if you agree!
- Blog ·
Marketing Electric Vehicles: Strategies To Drive Growth And Overcome Challenges
Everybody's talking about electric vehicles (EVs) -- their surge in sales and the many challenges that EV producers and sellers face. In this brand new post, Chrissy Jones takes us through some strategies for driving growth in EV vehicles. Read on and let us know what you think!
- Blog ·
The Critical Role of Intellectual Property Due Diligence in Fintech M&A Deals
In light of the growing fintech industry, businesses in Cyprus can benefit from thinking about intellectual property. Yotam Werzansky-Orland, Esq., the Head of Innovation and Intellectual Property at the Cyprus Centre for Business Research, shares his knowledge on the critical role of IP Due Diligence in Fintech M&A Deals.
- Blog ·
Adapting Marketing Strategies to Capitalise on Increased Sales During the Winter Holiday Season
With winter coming up, and companies slowly turning their attention to the Christmas season, it's a great time to consider some marketing strategies to capitalise on increased sales during Christmas. Read on what our blogger Chrissy Jones has to offer, and let us know what you think!
- Blog ·
AI Brings Opportunities and Threats for Today’s Business Graduates
AI is all the talk these days. In our brand new post, Chrissy Jones suggests some opportunities - and threats - of AI brings for Business Graduates. Read on and let us know what you think.
- Blog ·
Protecting Your Business From Marketing Scams
It's never not a good time to think about how to protect your business from marketing scams. Read on for Chrissy Jones's useful advice!
- Blog ·
Navigating Intellectual Property Strategies in an Era of Global Uncertainty
Yotam Werzanksy-Orland, the brand-new Head of Innovation and Intellectual Property at the Cyprus Centre for Business Research, provides valuable lessons for businesses on navigating IP Strategies in a period where the only constant is change.
- Blog ·
What Does it Take to Become an Effective Marketing Teacher?
At CIM-Cyprus Business School, we know a thing or two about teaching Marketing: we've been doing it for almost five decades, and we were the first to do it in Cyprus. In our new post, our blogger discusses what makes an effective marketing teacher. Do you agree?
- Blog ·
Spotlight on Ephemeral Content: Innovating Beauty Marketing for Gen Z
Our blogger Chrissy Jones explores a fascinating phenomenon in beauty marketing. Read on to find out about ephemeral marketing!
- Blog ·
The World of Crypto: Risks and Opportunities for Banks and Citizens
In their latest study, our colleagues at the Rome Business School discuss cryptocurrency and the several risks but also opportunities for banks as well as individuals.
- Blog ·
Sustainability and Corporate Social Responsibility: A New Report by the Rome Business School
In a new study, our colleagues at the Rome Business School, in collaboration with other experts, investigate a prescient topic: sustainability and corporate social responsibility. Though the focus is on Europe, such salient issues are also a top priority for Cyprus.
- Blog ·
Advancing Past Combustion To The Auto Marketing Future
Electric Vehicles are expected to dominate the automotive market in the near future and for many years to come. What will happen to the marketing of internal combustion engine cars? Chrissy Jones explores in her latest piece for CIM.
- Awards ·
CIM WINS AWARD OF “NATIONAL CHAMPION” 2019 FROM EUROPEAN BUSINESS AWARDS
The CIM-Cyprus Business School has been named ‘National Winner’ in the 2019 European Business Awards, one of the…
- Awards ·
CIM LISTED AS ONE OF EUROPE’S LEADING BUSINESSES
CIM-Cyprus Business School has been named as ‘One to Watch’ in Europe in a list of business excellence…
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