CIM Summit 2023, Saturday, 8th of April 2023, Bank of Cyprus HQ, Nicosia
SUMMIT DETAILS
- Saturday, 8th of April, 2023
- Bank of Cyprus Headquarters (Ayia Paraskevi), Nicosia
Access to the event is FREE. Any registration is subject to confirmation by the Organisers.
A Certificate of Attendance will be awarded to all participants.
CIM Summit Video:
The Summit
The CIM Summit 2023 is a reference point for the Cyprus business community. The CIM Summit is organised on an annual basis and
aims to provide the opportunity to Cypriot and Multinational firms to be informed about the latest developments in the business world
as well as the future trends. World-renowned academics from leading global Business Schools and Organisations attend and share
their knowledge and insights with the executives attending.
2023 MARKS THE 15 TH ANNIVERSARY OF THE CIM SUMMIT
Objectives
The main objectives of the Summit are to inform and inspire Cyprus’ managers and executives. Moreover, it also provides a platform
for managers and executives to network and discuss the latest developments in their respective fields. Finally, with this Summit, the
CIM actively promotes business education and offers added value to its members and alumni who are encouraged to attend.
The Summit is addressed to:
• Business Executives
• Senior Government Officials
• Marketing Managers
• Human Resource Managers
• Sales Managers
• Production Managers
• Logistics Managers
• Brand Managers
• And any other executive who would like to be informed on the latest trends in Business
ORGANISER
CIM-Cyprus Business School was established in 1978 in Nicosia as The Cyprus Institute of Marketing and has been operating also in Limassol since 1984. Originally set up to promote the science of Marketing in Cyprus and abroad, during the last 45 year CIM-Cyprus
Business School has evolved into an all-round Business School, offering an array of programmes at both Undergraduate as well as Postgraduate level – from Marketing, Business, to Accounting and Finance, Shipping, and Human Resource Management, Law,
Hospitality Management and other. Over the years, CIM-Cyprus Business School has provided the opportunity to more than 10,000 students to acquire acclaimed qualifications and fulfil their aspirations. A lot of our students are individuals who had missed out, for one reason or another, on the opportunity to study after graduating from secondary school, yet who always had the desire to pursue learning, gain further knowledge and qualifications, and advance their careers. Though CIM serves students of all ages and all walks of life, we still offer evening classes exclusively – in order to cater for the needs of working individuals. We still put emphasis on combining theory and practice and remain committed to offering the best and most accessible education at the most affordable fees.
THE EVENT IS NOW OPEN FOR REGISTRATIONS
Summit Schedule
| 08:30 – 09:15 | Registrations | |
| 09:15 – 09:20 | Introduction by the Coordinator of the Summit Melanie Steliou | |
| 09:20 – 09:30 | Opening Ceremony Welcome Address Yangos Hadjiyannis, CEO, CIM | |
| 09:10 – 10:00 | Wellbeing and Motivation in the Era of Hybrid Work Thomas Roulet, Associate Professor in Organisation Theory, Deputy director of the MBA, Judge Business School, University of Cambridge | |
| 10:00 – 10:10 | Q&A Session | |
| 10:10 – 10:40 | Strategic Decisions in a New Era of Business Catherine Magelssen, Assistant Professor, Strategy and Entrepreneurship, London Business School | |
| 10:40 – 10:50 | Q&A Session | |
| 10:50 – 11:20 | Networking Coffee Break | |
| 11:20– 11:50 | Are International Retail Buying Groups a force for the Good? Marcel Corstjens, Emeritus Professor of Marketing, The Unilever Chaired Professor of Marketing Emeritus, INSEAD | |
| 11:50 – 12:00 | Q&A Session | |
| 12:00 – 12:30 | The Role of Secrecy and Disclosure in Innovation Colleen Cunningham, Assistant Professor of Entrepreneurship and Strategy, University of Utah’s Eccles School of Business | |
| 12:30 – 12:40 | Q&A Session | |
| 12:40 – 13:05 | Panel Discussion | |
| 13:05 – 13:20 | Closing Ceremony – Proclamation of CIM Honorary Fellows 2023 |
*invitation
CIM Summit 2023 Speakers
CATHERINE MAGELSSEN
Assistant Professor of Strategy and Entrepreneurship, London Business School
MARCEL CORSTJENS
Emeritus Professor of Marketing, The Unilever Chaired Professor of Marketing Emeritus INSEAD
THOMAS ROULET
University of Cambridge, Associate Professor in Organisation Theory, Deputy director of the
MBA, Judge Business School
COLLEEN CUNNINGHAM
Assistant Professor of Strategy and Entrepreneurship, London Business School
CIM Summit 2023 Sponsors
PLATINUM SPONSOR
GOLD SPONSORS
SILVER SPONSORS
BRONZE SPONSORS
Supporters
Coordinator
Media Sponsor
CATHERINE MAGELSSEN
Assistant Professor of Strategy and Entrepreneurship, London Business School
Dr Catherine Magelssen studies multinational firm strategy, with particular interests in intra-firm
structure, internal versus external firm contracting relationships, and firm response to environmental
shocks. Her current research focuses on how firms develop, organize, and manage their intangible
assets and the strategic implications for firm knowledge sharing, innovation, and growth. Dr Magelssen
is an Assistant Professor of Strategy and Entrepreneurship at London Business School. Prior to
joining academia, she worked as an economic consultant where she managed global transfer pricing
projects, advised multinational firms on the structuring of intra-firm relationships, valued intangible
assets, and helped firms integrate global operations post-acquisition.
MARCEL CORSTJENS
Emeritus Professor of Marketing, The Unilever Chaired Professor of Marketing Emeritus INSEAD
Marcel is Emeritus Unilever Chaired Professor of Marketing at INSEAD, an international business
school located in Fontainebleau, France. After his studies in Belgium, Marcel received his PhD
from the University of California, Berkeley, where his doctoral dissertation won 1st prize from the
American Marketing Association. He taught at Berkeley before joining INSEAD in 1978, and has
since also been visiting professor at Cornell , Stanford and CEIBS (China). Marcel has developed
his research and consulting activities in business strategy and marketing strategy with a particular
focus on innovation, customer insight and distribution channels. He has co-authored a number of
pedagogical computer simulations and decision support systems. His best known simulations are
‘STRATPHARM’ and ‘ELEXIR’ for the Pharmaceutical industry, and ‘STOREWARS’ and ‘MARPRO’,
for the consumer goods industry. He has authored 2 book on the pharma industry ‘Marketing
Strategies in the Pharmaceutical Industry’ and ‘Good Pharma’. He has co-authored with his wife,
Judith Corstjens, ‘Storewars: The Battle for Mindspace and Shelf Space’ on strategies in the consumer
goods industry. The latter book has been translated in 7 different languages and is considered to be
a reference in its field. Recently he published a second book on the FMCG industry: ‘Penetration:
the new Battle for Mind Space and Shelf Space’. Aside from his books, Marcel has published more
than 50 articles in leading academic journals (including: Marketing Science, Management Science,
Journal of Marketing, Journal of Marketing Research, Journal of Business) and his research has been
featured in the Harvard Business Review, The Financial Times and The Economist. His consulting
activities centre on marketing and channel strategies in a wide variety of industries and companies,
including Novartis, Schering Plough, Roche, Genentech, Merck, Novo-Nordisk, Unilever, Heineken,
United Distillers, Diageo,SaraLee,Altria, Cadbury Schweppes ,P&G, Pepsico, Metro, Makro, Ahold,
Europcar, Credito Italiano, Samsung, Philips and others.Marcel has been an non-executive director
of Jeronimo Martins (a Portuguese retailer) and a member of the advisory board of NIBC (a Dutch
Bank) and TrueCapital (a retail investment firm).
THOMAS ROULET
University of Cambridge, Associate Professor in Organisation Theory, Deputy director of the
MBA, Judge Business School
Thomas Roulet is an Associate Professor in Organisation Theory and the Deputy Director of the
MBA at the Cambridge Judge Business School, and the Co-Director of the Entrepreneurship Lab at
King’s College, University of Cambridge. Thomas consults on a regular basis for a variety of clients
around questions of work, wellbeing, leadership and culture. His research work has been regularly
covered by a variety of outlets including the Financial Times, the Economist, Bloomberg, the BBC,
the Telegraph or Le Monde. He was selected among the Best Professors under 40 by Poets and
Quants and Business school Professors to look for by Business Because, both in 2020. His latest
book The Power of Being Divisive: Understanding Negative Social Evaluations was described by
Financial Times as “a fascinating study of the social-media fuelled and fast-changing landscape of
public opinion, and the possible ways in which that might be beneficial”.
COLLEEN CUNNINGHAM
Assistant Professor of Strategy and Entrepreneurship, London Business School
Dr Colleen Cunningham’s research examines the challenges and advantages of commercialising
new-to-the-world inventions. Dr Cunningham is fascinated by markets for technology, specifically the
origins of markets and their role in the selection of novel ideas. Her research also focuses on anticompetitive motivations for technology acquisitions. Her specialism spans high technology innovation
and entrepreneurship, focusing in particular on medical technologies such as medical devices and
pharmaceuticals. Her research has received awards in health economics, competitive strategy, antitrust,
and corporate finance, and has been cited by White House Executive Orders, U.S. Congressional
antitrust reports, and EU and UK competition policy. Dr Cunningham was named to the Thinkers50
Radar in 2021. Prior to academia, Dr Cunningham was a health policy researcher, publishing 12 peerreviewed articles on health systems management and policy related to pharmaceuticals, and drafting
advisory reports for various stakeholders, including health system managers. Dr Cunningham also
worked as a consulting researcher for the Economic Development department of the Government
of British Columbia (Canada), in the oil and gas industry, and in natural resource management.
