Exploring the Shipping Industry
February 3, 2020
Capt. Rohit Tandon, Head of Operations/DPA at FML Ship Management Limited, shares his experiences, thoughts, and wisdom about what a career at sea entails
Blog
The Underbanked: A Tremendous Growth Area for Fintech
January 7, 2020
Millions of people around the world are either underbanked or entirely unbanked. Chrissy Jones shares some thoughts about how banks and fintech companies can appeal to the unbanked and underbanked.
How to Market to Cyprus Car Buyers
December 11, 2019
Chrissy Jones discusses the state of the car market in Cyprus – and suggests some marketing strategies for car importers and dealers. Read on!
Marketing Strategies For Better Online Reviews: The Catering Industry
November 10, 2019
How can professional marketers ensure their clients build a strong reputation? Chrissy Jones considers marketing strategies from the catering industry
Do businesses need to pay more tax to emit CO2 when oil prices go up?
September 23, 2019
Cyprus Centre for Business Research Fellow, Dr Stylia Krokida, and Dr Demetris Tsouknides, Assistant Professor at University of Peiraeus and External Examiner for CIM, share their thoughts on a very topical issue
Conscientious Marketing: Appealing to Consumers in a Commodity Market
September 3, 2019
Our blogger Ms Chrissy Jones shares her insights about developing intuitive strategies for marketing commodities. Interested? Read on!
How Smart Technology is Changing Real Estate Marketing
August 1, 2019
Our guest editor, Ms Chrissy Jones, returns with a fascinating piece on how technology is changing real estate…
Injustice in the workplace can trigger feelings of embitterment in employees
July 24, 2019
Our fellow Dr Evie Michailidis shares her research findings on a subject that concerns us all.
Are Drones the Next Big Green Tech Investment?
July 9, 2019
A brand new green post from our blogger Chrissy Jones. Read on!
Essential Marketing Tips For Luxury Brands
May 27, 2019
Our blogger Ms Chrissy Jones is back with a piece on the luxury retail sector. Read on! Although the booming Cypriot economy is set to grow
Going Back to School to Market Financial Services to Students
May 22, 2019
Chrissy Jones is back with another fascinating article – this time on how banks can profit from increased student numbers – but also how they
How to Keep Track of Your Competitor’s Online Marketing Strategy
April 1, 2019
Our blogger Ms Chrissy Jones is back with some life-saving tips on how to keep up with competition. Read on! Small and medium-sized businesses are
Digital Nomads are Redefining What a Career in Marketing Looks Like
February 28, 2019
Do we live in the age of digital nomads? Our guest editor, Ms Chrissy Jones, is back with an insightful piece – read on! Today’s
2019 Will Demand New Marketing Tricks From Financial Services
January 21, 2019
Our guest editor, Ms Chrissy Jones, is back with an exciting new piece on what 2019 might hold for marketers pushing financial services products. Cyprus
Establishing a Solid Social Media Presence for Your Brand
December 19, 2018
Chrissy Jones is back with another interesting blog, this time on how brands can establish a strong and lasting social media presence. Read on! We
