lbadmin

Food & Clothing Show The Way For Marketing Ethical Child Products

Our guest editor, Ms Chrissy Jones, discusses in this new post the role of ethical responsibility in marketing products. The role of ethical responsibility in marketing products has been a factor for a long time, but research shows just how persuasive it can be. A study published in the Journal of Consumer Psychology concluded that ethically made products […]

Food & Clothing Show The Way For Marketing Ethical Child Products Read More »

CIM & PARTNERS WORKSHOP WITH NICOSIA MUNICIPALITY MARKS A HUGE SUCCESS

Another CSR initiative of CIM marks a significant success CIM & Partners (Nicosia Municipality Bank of Cyprus, Cablenet, PhoenixPro, Powerhouse), organised a workshop for the development of new Ideas on 13-14 June. The workshop marked an unprecedented success. The winners of the Competition which followed the workshop, received their awards on Monday 2nd July.

CIM & PARTNERS WORKSHOP WITH NICOSIA MUNICIPALITY MARKS A HUGE SUCCESS Read More »

Burnt-out from work? Watch out the decisions you make at your workplace

Have you ever felt burnt out? Occupational psychologist and CIM lecturer Dr Evie Michailidis discusses stress at work – something that concerns us all. Stress is acknowledged as a major health hazard in modern societies. Given that we typically spend about one third of our days at work, it cannot be denied that the workplace

Burnt-out from work? Watch out the decisions you make at your workplace Read More »

Digital Transformation: Challenges and Opportunities for Businesses

Businesses have no choice but to digitally transform. CIM Academic Director Dr Myria Kkali lays out challenges and opportunities for business undergoing digital transformation. What is Digital Transformation?Digital transformation is defined as the realignment of, or new investment in, technology and business models to more effectively engage digital customers at every touchpoint in the customer

Digital Transformation: Challenges and Opportunities for Businesses Read More »

Breaking into Business Marketing in Cyprus: What You Should Know

Our guest blogger, Ms Chrissy Jones, shares some advice on how to kickstart a career in Business Marketing. You’ve certainly come to the right place. Read on below Four out of 10 Cypriot companies don’t realize the power of social marketing and how it promotes the growth of services and products. However, according to the Cyprus Statistical Service

Breaking into Business Marketing in Cyprus: What You Should Know Read More »

Leasing in the Car Industry: Advantages and Challenges

Marketing expert and Toyota Sales Manager Garo Dzaghigian discusses the advantages – and challenges – of Leasing.  Leasing has for many years been a fairly widely spread practice for companies in Europe. The idea started with companies looking to outsource their fleet needs, so as to save time, money, and resources. So, rather than purchasing and maintaining

Leasing in the Car Industry: Advantages and Challenges Read More »

Job crafting: A New Redesign Approach for a Meaningful Working Life

Georgia Thrasyvoulou, PhD candidate and Fellow at the Cyprus Centre of Business Research, writes about the key theme of her doctoral research: dealing with the demands of work intensification and the role of job crafting. The modern workplace is characterized by constant and continuous challenges and increased workload. Working life, it seems, becomes more intense

Job crafting: A New Redesign Approach for a Meaningful Working Life Read More »

Scroll to Top